Sources close to Douyin e-commerce revealed that in the coming year, the platform's low-price strategy will extend to content scenes, with malls and short videos actively promoting affordable products.
Douyin has recently suspended the operation of its home decoration business, Zhuhaojia. The company responded by saying that the business will transition to explore a model for ensuring service.
ByteDance has appointed several senior executives to increase AI R＆D, and multiple products have started internal testing.
On February 7, Zhang Nan, CEO of Douyin Group, officially announced her resignation as Group CEO on WeChat, and will focus on the development of the Bytedance product CapCut in the future.
The Momoyu gaming platform under Douyin announced that it will cease operations on March 29th, 2024.
According to the official Weibo account of Honor of Kings, starting from January 21st, the Honor of Kings Douyin live streaming will be fully open.
Douyin recently tested a new feature called 'AI Search' within its main app. This is an artificial intelligence-based search and question-answering service.
NIO executive Ma Lin retweeted Li Xiang's Weibo post, indicating that the advertising expenditure for three models of Li Auto's vehicles on Douyin platform this year should be around 90 million yuan.
PICO is currently operating normally, and ByteDance will also continue to invest in XR business for the long term.
Douyin recently launched a search application called 'Lightning Search,' with the slogan 'Lightning Search, as fast as lightning'.
Regarding the media report "Douyin abandons food delivery," Douyin stated that this information is untrue, and its group purchasing and delivery business is operating normally.
ByteDance renames “Qingtao” to “Douyin Selection”, escalating Bilibili competition.
A new store called 'Douyin Imported Supermarket' has officially opened within the Douyin app recently. It is reported that this is a cross-border e-commerce business under the Douyin e-commerce platform, mainly focusing on self-operated operations.
Douyin, the Chinese version of the global short-video app TikTok, is actively expanding its self-operated e-commerce business in preparation for the upcoming "618" shopping festival on June 18th.
On June 2nd, the official Douyin account released the latest regulations on the governance of public welfare content on Douyin.
On May 9th, Douyin released 11 regulations and industry initiatives regarding AI-generated content on its platform.
On April 18th, ByteDance's subsidiary, the Volcano Engine, released a series of self-developed cloud products including DPU and launched a new version of its machine learning platform.
On April 13th, ByteDance's Douyin and Sanxingdui Museum officially signed a framework cooperation agreement.
Tencent's game "Return to Empire" is now eligible for promotion through traffic acquisition strategies on ByteDance's platforms, including TikTok's sister app Douyin, news and information content platform Toutiao, and streaming platform Xigua Video.
On April 7th, Bytedance's Douyin announced that it has recently reached cooperation with Tencent Video. The two parties will explore the promotion of long and short video linkage, short video secondary creation and other aspects.