Xiaomi sub-brand Redmi has confirmed that its first gaming phone will be released by the end of this month.
The new smartphone, to be released in partnership with Call of Duty Mobile, aims to be a flagship, cost-effective device for gamers with “hardcore gaming functions,” the company announced on its official Weibo account on Tuesday. No other specifications regarding the device have yet been revealed.
In a related Weibo post, Redmi General Manager Lu Weibing offered more insight into the brand’s new strategy.
“The reason for venturing into the gaming space is to provide ‘the ultimate price-performance ratio’,” Lu said, adding that 70% of Redmi users are young people and gamers.
“We have revamped the design many times during the development phase of the product in order to optimize the performance, display and control aspects of the device,” he added.
“This handset will be the lightest and thinnest hardcore gaming flagship on the market,” he said. “With our partnership with Call of Duty Mobile, we will optimize the gaming experience through continuous improvements.”
Last month, popular tipster Digital Chat Station claimed that the gaming phone will be launched with MediaTek’s top-tier Dimensity 1200 chipset, which is expected to offer a similar performance to the Snapdragon 870. It is also expected to come with physical shoulder triggers and other e-Sports design elements.
Other rumored specs include a 5,000 mAh battery, support for 65W charging, and a flat OLED display with a punch hole for the selfie camera. It will reportedly sport a quad rear camera setup, which will include a Sony IMX686 sensor with 64-megapixel resolution. It will also feature Samsung’s E4 OLED panel. The total price is expected to be in the range of 2,000 to 2,500 yuan ($300-380).
Rival brand Realme’s GT Neo was the first phone to carry the Dimensity 1200 chip, with a price starting at 1799 yuan ($274). The company said that sales of the phone, which was made available in China last Thursday, crossed the 100 million mark in just 10 seconds.
In late February, Redmi released its flagship K40 Series, which includes the K40, K40 Pro and K40 Pro Plus. All three devices boast a 6.67-inch AMOLED display with a 120Hz refresh rate and pack Qualcomm Snapdragon 800-series chipsets. The K40 Pro and Pro Plus are powered by the latest Snapdragon 888 processor.