Everything about China's Innovation

Victoria’s Secret

The Lingerie Startup Challenging Victoria’s Secret in China

It is indeed a private issue. In fact, the two parts of the company’s name Berry and Melon refer to the different sizes of women's breasts. The slogan April Zhao constantly brought up in her speech was “whether it's big or small, the pretty shape is all that matters.”

Fashion Show Tumble Hides Victoria’s Secret’s China Troubles

A Victoria’s Secret Fashion Show opened at the Mercedes-Benz Cultural Center on November 20 in Shanghai. During the performance, model Meng Xi tumbled on the catwalk. She wrote on her Weibo shortly after, “Sorry! But I will keep on walking the stage.” SEE ALSO: Chinese Street Culture in Fashion Brand Business