Pinduoduo, the second-largest e-commerce platform in China, announced that it will cooperate with a provincial satellite TV station to host the upcoming Double 11 Super Night Gala.
Just as Alibaba celebrated their new record of $38.4 billion in GMV on the Singles’ Day shopping festival, rumors questioning the integrity of those numbers surfaced and circulated on Chinese social media platforms.
China’s 2019 11.11 Global Shopping Festival has once again set new records in terms of GMV.
Alibaba Group kicked off its 2019 11.11 Global Shopping Festival, taking the annual celebration into its second decade with a focus on “new consumption,” “new business” and contributing to a greener society.
In Episode 29 of TechBuzz China, co-hosts Ying-Ying Lu and Rui Ma talk about China’s version of “Black Friday,” the biggest ecommerce shopping festival of the year which Alibaba invented out of thin air in 2008 and now falls yearly on November 11.