China’s JD.com and Shopify Team Up to Serve Cross-Border Merchants
Chinese e-commerce giant JD.com has formed a strategic partnership with Ottawa-based Shopify to help U.S. merchants sell their goods in the world’s second-largest economy.
JD.com will open its platform to Shopify merchants by integrating domestic supplier resources while JD International Logistics will provide door-to-door logistics services.
JD.com said the agreement will allow an “accelerated channel” for brands on Shopify to begin selling via its cross-border e-commerce site in China. Merchants can set up their shops within 3-4 weeks rather than the typical 12 months that it takes foreign brands to begin selling in China.
JD.com has been expanding its global cross-border logistics business in recent years. Currently, JD.com operates 80 bonded warehouses in North America, Europe, Southeast Asia, Middle East, Australia and other regions, and has built nearly 1,000 international transportation routes, reaching more than 220 countries around the world.
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Previously, the main target of JD.com‘s international business was the Southeast Asian market, which can be seen by the company’s joint ventures in Indonesia and Thailand and its investment in Tiki, a Vietnamese shopping platform. In 2022, JD International is looking to focus on the global retail business. Just last week, JD International announced that its independent retail brand Ochama had set up shop in the Netherlands.