On the morning of August 10, Victor Zhou, the founder, chairman and CEO of Chinese question-and-answer platform Zhihu, announced that its average monthly paid members exceeded 10 million in July.
Chinese lifestyle-related social media platform Xiaohongshu has recently merged the original community department and e-commerce department into a new community department.
As one of China's fastest-growing social shopping platforms, Xiaohongshu is trying to develop a sustainable business model which realizes genuine profits while maintaining the authenticity of its content as well as users’ desire to engage and share.
Beijing-based social media platform Momo plans to launch an app named Shumei ("raspberry" in Chinese), which will capitalize on young people's sharing and recommending needs.
Some say that “decommercialization” might be the way to localize Burning Man in Mainland China, as neither Dragon Burn and Gobi Heaven has achieved what Burning Man has done in the U.S.